Don’t play hard to get.

Robert Stacy McCain gets close, but misses the fact that women’s sexual impulses are no more naturally “pure” than men’s sexual impulses.

What feminist ideology tells young women they should do — being sexually “empowered” and expecting this empowerment to lead to “equality” in their relationships — is the exact opposite of what common sense based on an actual knowledge of human nature would advise them to do.

The accumulated wisdom of centuries still holds true. If you want to be loved, be lovable, and if you want to be respected, be respectable. As I tell young women, don’t just “play hard to get,” be hard to get. A girl who acts like trash thereby forfeits the right to complain that guys treat her like trash. One of the worst things feminism has done is to attack the sexual “double standard” by encouraging women to lower their standards, to screw around heedlessly and to view short-term “relationships” as an acceptable substitute for actual commitment.

The problem isn’t that feminists are tricking women into debauchery they don’t want with the lure of the double standard.  The problem is that feminists are tempting women into the debauchery the women want with the lure of the double standard.

More directly, the solution isn’t for women to “be hard to get”.  The right advice is:

If you want commitment, commit!

As astute as McCain is, he is overlooking the fact that women have driven the move away from true marriage and commitment, and instead sought out a lifetime of courtship.